Skyy Vodka 1.75L $19.99 Sale ends 2/29/12 Crown Royal $15.99 750ml bottle. Yes, this price has been extended another month! Hot toddies for all! Coupon ends 2/29/2012     Fernet Branca 750ml $19.99 Excellent deal for a traditional aperitif from Italy. Sale ends 2/29/2012

We have been locally owned and operated since 1976. We strive to give the best possible service and expertise combined with some of the lowest prices in Santa Cruz County, yes, in some cases even better deals than chain stores.

Many of our corporate competitors give the impression of big savings by raising retail prices and then giving a seemingly "huge" discount on that inflated price. Our prices are straight forward. What you see is what you get.

Come visit our vast selection of fine wines, whiskey and unique spirits, beer, and fine cigars. Shop at U-Save and avoid the long lines.

While you're at it, pick up a lucky lottery ticket because customers at our store have won over $25,000,000 over the years!

Every effort will be made to keep the prices on the site current, occasionally some prices may be expired. All sales subject to stock on hand.

PLEASE DRINK RESPONSIBLY